Erika Hornmark
Hi! My name is Erika Hornmark, and I’m a content writer at aboveA. I’m passionate about creating compelling stories and writing meaningful content that connects with audiences. I endeavour to guide my readers to solutions that help to find new growth perspectives, no matter what industry they belong to. I’m currently studying political economy and statistics at UC Berkeley, which has deepened my interest in suffusing my work with both qualitative and quantitative insights. I’m excited to keep growing and help build bridges between businesses and the people they aim to serve.
“I believe great content is where creativity meets clarity — that’s where stories start to make an impact.” – Erika
Specialized in
Strategic Content Marketing
Insight-Driven Storytelling
Intercultural Brand Communication
My Articles
Why E-E-A-T Is Your Best SEO Strategy This Year
Imagine two websites have an article on the same topic. One is authored by a certified expert in the field and includes cited sources …
Landing Pages Best Practices You Must Know
Landing page performance has got you worried? You’re not alone. If you’re struggling to convert casual site visitors into leads or sales, you’ll need a landing page which …
How to use Customer Behavior for Effective Lead Generation?
Did you know that 91% of marketers have identified their top priority for 2025 as lead generation? If you’re looking for innovative ways to boost lead generation, look…
Lead Generation in 2025: A Beginner’s Guide with Expert Tips
According to Hubspot, 61% of marketers report their biggest challenge as generating leads. So if you’re struggling to generate quality leads in today’s business environment…