Hi, I’m Audrey, and I’m a content writer for aboveA! I’m currently a university student studying English at UCL. I come from a literature background, so I’m really interested in the power of accessible writing for people of all language levels. I’m excited about blending creativity with data-driven insights to craft content that not only informs but also resonates with diverse audiences.
B2B vs. B2C Lead Generation: Key Differences & Strategies
In this day and age, it is impossible to find a one-size-fits-all marketing strategy. Lead generation is the process of sourcing potential customers for a product or …