
Best International Expansion & GTM Agencies in Thailand
Breaking into new markets isn’t easy, especially without the right growth partner. For Thai businesses and international brands operating in Thailand, global expansion takes more than ads. It takes strategy, cultural awareness, multilingual SEO, and cross-border funnel design.
In this article, we highlight Thailand’s top marketing agencies that specialize in international expansion. These aren’t just creative shops – they’re teams with real experience helping brands enter APAC, EMEA, and global markets with confidence.
We’ll compare what each agency offers, where they excel, and how to choose the right one based on your stage, market focus, and goals.
What Is an International Expansion and Go-to-Market Agency?
An international expansion and go-to-market (GTM) agency helps businesses enter new markets and scale across borders through targeted, strategic marketing. Unlike standard digital agencies, these firms focus on market-specific positioning, launch planning, and scalable growth systems.
They don’t just run ads, they develop full-funnel strategies that include:
Market research and opportunity mapping
Localization of content, UX, and messaging
Channel selection for each region (SEO, paid, influencer, partnerships)
Lead generation and conversion tracking by country
Ongoing iteration based on real-time performance
If you’re searching for a partner to help you launch in Southeast Asia, expand into Europe, or generate qualified leads in the US, a GTM-focused agency is what you need.
In Thailand, agencies like aboveA, Phoenix Media, and 360 Innovative specialize in building market-ready campaigns that go beyond execution. They can help you validate product-market fit, align with cultural behavior, and grow sustainably.
These agencies act as growth architects – building not just marketing assets, but pathways to real traction in new markets.
What to Look for in a Global-Ready Marketing Agency
Not every agency that offers “international services” is built for actual cross-border growth. Many translate content or run global ads without understanding localization, market entry, or channel strategy across cultures. Here’s what to look for when choosing an agency that can genuinely support international expansion:
- Experience with global campaigns. Ask for examples where they’ve helped brands enter specific countries or regions, not just run international ads.
- Multilingual SEO and content strategy. Expanding globally requires keyword research, content frameworks, and messaging that align with each market’s unique behavior, not just its language.
- Growth-stage alignment. A good agency tailors its approach for your size, whether you’re a startup testing product-market fit or a scaleup optimizing CAC across borders.
- Cross-functional expertise. Look for teams that can blend SEO, paid media, CRO, local influencer outreach, and backend analytics to build repeatable growth systems.
- Cultural intelligence. Nuance matters. A great agency should understand user behavior in both the Thai and international markets, from UX habits to communication tone.
Choosing the right agency means selecting a partner who views expansion as a systematic approach, not a slogan.
1. aboveA – Global Expansion Strategy with Startup Agility
aboveA is not based in Thailand but have a strong connection and projects done with Thai companies. This agency is specifically designed to help brands expand beyond borders. With a team of international experts from companies like Hostinger and TechBiz Global, they offer lean, data-driven growth systems tailored for expansion into Europe, the APAC region, and the US.
What sets aboveA apart is their ability to blend SEO, funnel strategy, multilingual content, and market-entry consulting into one cohesive process. They’re not just running ads; they’re building full-funnel systems that convert across regions.
Clients are actively involved through workshops and planning sprints, making the process faster and more aligned with real goals. Whether you’re a Thai company entering the global stage or an international brand building regional traction, aboveA knows how to scale it right.
Best for: Startups, SaaS, ecommerce, and scaleups going global
Expansion focus: APAC, EU, and North America
Key services: International SEO, funnel localization, multilingual content, outbound strategy
Notable strenghts: Lean execution, collaborative process, fast validation cycles


2. Vero – Integrated Communications with ASEAN Market Focus
Vero is a regional agency with offices in Thailand, Vietnam, Indonesia, and the Philippines – making it a strong choice for brands looking to expand across Southeast Asia through integrated PR, digital marketing, and influencer campaigns.
Their expansion-focused services combine cross-border storytelling, local influencer alignment, and strategic messaging adaptation. Vero supports brands across various industries, including tech, consumer goods, and sustainability, helping them establish market-specific credibility while maintaining a unified global identity.
They excel in aligning international campaigns with local sentiment, essential for building reputation, brand trust, and securing earned media in new markets.
Best for: Brands entering multiple ASEAN countries simultaneously
Expansion focus: Southeast Asia (Thailand, Vietnam, Indonesia, Philippines)
Key services: Regional communications strategy, cross-market PR, influencer marketing
Notable strenghts: Local team coverage across borders, reputation-building for market entry


3. CJ WORX – Creative Campaigns with Global Appeal
CJ WORX is one of Thailand’s most awarded creative agencies, known for bold, high-concept campaigns that resonate far beyond local markets. While they’re primarily recognized for their brand storytelling and integrated campaigns, they’ve increasingly supported Thai brands in expanding internationally by helping them develop globally adaptive narratives and multi-market creative strategies.
Their work often blends culture-first insights with international design and media standards, making it easier for brands to export their identity into regional and global markets. With a strong in-house creative team and experience in cross-border brand launches, CJ WORX is a wise choice for companies that want their voice to scale with them.
Best for: Consumer brands, FMCG, lifestyle, and retail entering global markets
Expansion focus: Asia-Pacific, Europe, and the Middle East
Key services: Brand campaigns, cross-market creative direction, global storytelling
Notable strenghts: Cultural creativity, award-winning campaigns, global brand messaging


4. Morphosis – UX-Driven Digital Growth for Regional Scale
Morphosis is a Bangkok-based digital consultancy that helps tech and e-commerce companies expand across borders through user experience design, conversion optimization, and scalable digital strategies. Their work is rooted in product thinking – making them ideal for startups and platforms expanding into new markets.
With a strong team of designers, strategists, and developers, Morphosis focuses on localized user journeys, ensuring every region’s version of a product or site is optimized for cultural context and behavior. They often collaborate with in-house teams on growth experiments, funnel testing, and landing page strategy across Asia.
Best for: SaaS, fintech, platforms, and ecommerce expanding across Southeast Asia
Expansion focus: Singapore, Malaysia, Vietnam, and pan-APAC
Key services: UX design, CRO, multilingual website optimization, growth strategy
Notable strenghts: UX-first expansion, experimentation mindset, product-market fit alignment


5. Reachlane – B2B Expansion & Lead Generation Experts
Reachlane is a Bangkok-based B2B marketing agency dedicated to helping Southeast Asian companies scale into new markets. They work closely with manufacturers, industrial firms, and service providers across the APAC region to build tailored go-to-market funnels, including international SEO, webinar campaigns, LinkedIn outreach, and telesales support.
Their team acts as an extension of your own, deeply understanding your products and buyer personas to support real commercial growth, not just brand awareness.
Best for: B2B firms entering ASEAN and broader APAC
Expansion focus: Thailand, Singapore, Malaysia, Indonesia, Vietnam
Key services: SEO, PPC, telesales, content, webinars, go-to-market strategy
Notable strenghts: In-region growth experience, full-funnel execution, fractional CMO support


6. Dragon Trail Interactive – China Market Entry Specialists
Dragon Trail Interactive isn’t based in Thailand, but it frequently partners with Thai tourism boards, hospitality groups, and consumer brands looking to enter or expand in mainland China and the Greater China market. Their expertise lies in navigating platforms such as WeChat, Weibo, and Xiaohongshu, as well as aligning marketing strategies with Chinese consumer behavior.
They offer end-to-end support from local strategy and platform setup to content localization and KOL partnerships, making them a go-to for brands with a serious eye on China.
Dragon Trail also supports multilingual campaign management, often helping Thai firms adapt regional content into culturally relevant Chinese campaigns.
Best for: Tourism, hospitality, education, and luxury brands entering China
Expansion focus: Mainland China, Hong Kong, Taiwan
Key services: Chinese social media, content localization, influencer/KOL marketing
Notable strenghts: In-depth platform knowledge, access to Chinese consumer networks, compliance support


7. Brandnow.asia – Market Localization and Launch Support
Brandnow.asia is a Bangkok-based agency specializing in brand localization, product launch campaigns, and market communication strategies, particularly for international companies entering the Thai market or Thai brands preparing for foreign markets.
They combine PR, influencer outreach, digital activation, and launch event strategy to help brands make a lasting impact. What makes Brandnow.asia valuable for international expansion is their sharp understanding of message adaptation, ensuring that what works in your home market is correctly aligned with local behaviors and expectations abroad.
They’ve worked across various sectors, including F&B, consumer electronics, wellness, and education: often helping early- to mid-stage brands prepare for export readiness.
Best for: Product launches, consumer brand localization, brand PR
Expansion focus: Thailand (entry), outbound to APAC and the US
Key services: Launch strategy, PR, localization, influencer marketing
Notable strenghts: Fast activation, cross-market messaging, launch planning expertise


8. Phoenix Media – Performance Marketing with APAC Reach
Phoenix Media is a Bangkok-based performance agency specializing in ROI-driven marketing campaigns for Thai and regional brands seeking to generate leads and sales across the APAC region. They offer services in Google Ads, Facebook/Meta advertising, landing page optimization, and local market analytics.
What sets Phoenix Media apart is their tight focus on conversion rates, cost-per-lead optimization, and territory-based segmentation. They’re often brought in when a business has reached a local ceiling and wants to replicate success in new Southeast Asian markets, without wasting budget on poor-fit traffic.
Their team is small, agile, and hands-on, making them a strong fit for growth-stage companies that value speed and accountability.
Best for: Education, healthcare, real estate, and mid-size B2C businesses
Expansion focus: Thailand, Malaysia, Singapore, Vietnam
Key services: Paid media, CRO, regional ad campaigns
Notable strenghts: Fast execution, cost-efficient acquisition, channel testing at scale


9. Magnetolabs – Bangkok-Based Inbound Marketing & SEO Specialists
Magnetolabs is a dedicated Inbound Marketing agency based in Bangkok, renowned for its expertise in content marketing, SEO, marketing automation, and CRM. They focus on attracting, converting, and nurturing leads, making them ideal for B2B, SaaS, education, and mid-sized enterprises looking to generate global traction through organic channels.
Their full-funnel approach combines content-led strategies and HubSpot-aligned lead workflows to drive long-term growth across multiple regions.
Best for: B2B, tech, SaaS, professional services
Expansion focus: ASEAN, Australia, EU, North America
Key services: Inbound marketing, content strategy, SEO, CRM & automation
Notable strenghts: Measurable inbound ROI, multilingual content, integration with marketing systems


10. 360 Innovative – Paid Acquisition & Cross-Border Ad Strategy
360 Innovative is a Bangkok-based digital agency that blends creative strategy, web development, and digital marketing to help businesses grow their brand visibility and performance online. Their expertise spans across industries, supporting companies with everything from corporate websites and e-commerce platforms to social media campaigns and data-backed SEO.
Their team also handles video production, app development, and integrated campaigns, making them a strong partner for businesses seeking to establish a comprehensive digital presence that’s ready for scale.
Best for: B2B, retail, hospitality, and education sectors
Expansion focus: Thailand, Southeast Asia, global digital presence
Key services: Web development, SEO/SEM, content creation, social media strategy, video marketing
Notable strenghts: Creative execution, cross-platform design, measurable performance tracking


Side-by-Side Comparison of Thailand’s Top Agencies for Global Expansion
With so many agencies offering “international services,” it can be difficult to tell which ones deliver results across borders. That’s why we’ve created this side-by-side comparison table; so you can quickly see how each agency stacks up based on their core strengths, focus regions, and service expertise.
Agency | Best For | Expansion Focus | Key Services | Notable Strengths |
---|---|---|---|---|
aboveA | Startups, scaleups, SaaS, ecommerce | APAC, EU, US | SEO, funnel design, market entry workshops | Lean execution, international team, collaborative process |
Vero | Consumer brands entering ASEAN | Southeast Asia (TH, VN, ID, PH) | Regional comms, PR, influencer marketing | Cross-border storytelling, local team coverage |
CJ WORX | Lifestyle and consumer brands | Asia-Pacific, Europe, Middle East | Brand campaigns, creative strategy | Award-winning creative, culturally adaptive storytelling |
Morphosis | SaaS, fintech, ecommerce platforms | Pan-APAC | UX/CRO, multilingual site optimization | UX-first thinking, product-market fit alignment |
Reachlane | B2B firms entering new regions | ASEAN, EU, US | SEO, PPC, webinars, content, outbound campaigns | In-region growth experience, B2B funnel support |
Dragon Trail Interactive | Tourism, luxury, education | Mainland China, Taiwan, Hong Kong | WeChat/Weibo strategy, KOL campaigns | Deep China expertise, compliance and platform fluency |
iClick Interactive | Retail, DTC, ecommerce | China, SEA, cross-border commerce | Paid media, marketplace ads, analytics | Tech-driven targeting, Tencent/Alibaba partnerships |
Brandnow.asia | Product launches, brand localization | Thailand + outbound APAC/US | PR, influencer outreach, campaign rollout | Launch focus, fast activation, localized storytelling |
Phoenix Media | Lead gen for mid-sized B2C brands | SEA (TH, MY, VN, SG) | Paid media, CRO, landing pages | Cost-efficient, geo-targeted conversion strategies |
Magnetolabs | B2B, tech, SaaS, professional services | ASEAN, Australia, EU, North America | Inbound marketing, content strategy, SEO, CRM & automation | Measurable inbound ROI, multilingual content, marketing system integration |
360 Innovative | B2B, retail, hospitality, education | Thailand, Southeast Asia, global digital presence | Web development, SEO/SEM, social media, video content | Full-service execution, creative strength, platform integration |
Whether you’re a startup looking to test new markets, a B2B firm entering the US, or an ecommerce brand scaling across Southeast Asia, this table helps you identify the agency best suited for your specific growth journey.
How to Choose the Right Agency for Your Expansion Journey
Selecting the right agency for international growth isn’t just about portfolio size or client logos. It’s about choosing a team that aligns with your vision, understands your stage, and has real experience turning regional ideas into global traction.
Here’s what to prioritize before making your pick:
Strategic clarity – Can they connect your brand’s identity to new markets with the right tone, language, and channel mix?
Stage alignment – Are they built to support your current resources and future growth targets—not just deliverables?
Execution rhythm – Do they work collaboratively, adapt quickly, and communicate with clarity?
Proof of success – Ask for specific outcomes from past market-entry or cross-border campaigns.
And don’t underestimate cultural fit. The right agency will feel like an extension of your internal team – not just a vendor.
“You’re not looking for someone who just knows marketing. You need someone who understands the weight of entering a new market, and how fast strategic iteration can define your success there.”
— Vita Klimaite, Head of Growth at aboveA
Choosing wisely now could save you months of delay, and unlock years of global growth.
Final Thoughts: Find the Right Growth Partner, Not Just a Service Provider
Expanding internationally requires more than just marketing; it demands the right mix of strategy, localization, and execution. Agencies like Vero, CJ WORX, and Morphosis bring regional depth and creative firepower. Others, like Inbound Agency Asia and 360 Innovative, specialize in global lead generation and long-term growth.
However, if you’re seeking a lean, collaborative partner with proven frameworks for entering new markets, aboveA stands out. From multilingual SEO to funnel design, they help brands scale smarter and faster.
Choose wisely – your next agency won’t just shape campaigns. It will shape your global growth story.
Ready to Go Global? Start with a Free Expansion Strategy Session
Book a no-obligation call with aboveA’s growth team to discuss where you’re headed, what’s holding you back, and how to scale across borders.
Meet the Author

Austeja Norvaisaite
Growth hacker and strategic partnership coordinator. Passionate about blending creativity with data-driven insights to craft accessible, resonant content for diverse audiences.